Kutoka kushoto ni msindi wa Tusker Milioni500John Chacha Meneja wa Bia ya Tusker Linda na mshindi mwingine wa shindano hilo Ramadhani Shaaban ambao kila mmoja ameshinda kitita cha sh. Milioni Moja.
Meneja wa Bia ya Tusker Linda Obado akimkabidhi mfano wa hundi mshindi Ramadhani Shaaban Mfano wa hundi leo asubuhi kwenye ofisi za SBL zilizopo Oysterbay Dar es Samaal.
Kulia ni John Chacha akikabidhiwa mfano wa hundi na Meneja wa bia ya Tusker Linda Obado.
Hapa Ramadhani Shaaban akielezea furaha yake mara baada ya kukabidhiwa mfano wa hundi yake aliyoshinda kwa kupitia shindano la Tusker Milioni 500.
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PRESS RELEASE
Dar-es-salaam 23rd June, 2011: Twelve lucky residents of Dar-es-salaam emerged as winners in the ten-week Tusker Beer promotion launched on May 5 in Dar es Salaam. The winners walked away with a cool 1m/- each at a brief ceremony held at Serengeti offices in Dar-es-salaam, Tanzania.
Tusker Brand Team Representative Linda Obado who handed over the cheque to the lucky winners Bilal Mlendela, John Chacha Irisa, William Genya, Godfrey Longino Mpiluka, Peter Kahi, Grace Joseph Paul, Joseph Romani Thomas, Eric Elias Kazungu, Shabani Ramadhani Petro, Sia Reuben, Beno John Tarimo, and Fredrick Remjus Tobias said that the company is committed to value its loyal customers.
The company has set aside 500m/- to be won in the promotion in which customers stand chances to win cash prizes amounting to a whooping 500m/-. Through the marketing drive dubbed “Tusker million 500 kwa mashabiki”, consumers can win various prizes ranging from cash to free beers, according to Tuskers Brand representative. Ms. Obado added that the drive is meant to reward customers for their unwavering support towards the Tusker brand. “One only needs to purchase a bottle of Tusker and check under the crown to reveal either a free beer which will be redeemable at the nearest outlet or a unique seven-digit alpha numeric code which they can send via a text message to number 15317,” she said. She said that a consumer will then get an SMS response whether he/she has won. Cash prizes such as 10,000/- , 50,000/-, 100,000/- and 1m/-.
“This is all about celebrating African spirit, good times and togetherness across cultures”, she said.
On their part, the winners said that the prize would change their lives completely by investing in small-scale businesses.
‘The tusker promotion is really great. I have been a Tusker drinker for a long time now. It’s my beer and I will keep participating till the promotion ends.” one winner said.
SBL is part of Kenya-based East African Breweries Limited (EABL) and also Diageo, one of the world’s top beer brewers. It provides additional presence for the beverage company to that in Kenya, Uganda and the Great Lakes region.
The company’s main brands include Serengeti Lager, Tusker Malt Lager, Uhuru, The Kick, Malta Guinness and Guinness. It also distributes Diageo spirits brands like Johnnie Walker, Smirnoff, Baileys, Cuervo, Captain Morgan and Richort Brandy.
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