PHILIPS ANNOUNCES SECOND AFRICA ROAD SHOW FROM CAPETOWN TO CAIRO TI IMPROVE MOTHER AND CHILD CARE AND ACCESS TO SOLAR LIGHTING

Dar es Salaam , Tanzania -Philips yesterday kicked off the Dar es Salaam leg of the Cape Town to Cairo road show 2011, during which , from May 12 th to Julay 11 2011, the two day training was helh at the Double Tree Hotel located in Masaki Dar es SalaamPhilips will travel across Africa to raise awareness about how health care and lighting soulutions can improve the quality of life across the continent .This is the second African road show undertaken by Philips and will cover 12,000 km in 62 days,visiting a total of twelve countries.
"As many developed countries are struggling to stimulate economic growth , a strong middle class of 313 ml, or 34% of the African population , is on the rise in what is still considered the worlds 's most improverished continent," Said Dr. Gottifried Dutine, Executive Vise President and Global Head of Markets anad Innovation at Philips , in Cape Town .This group of mainly young , eager and mobile Africans is rapidly rivaling the middle classes of China and India. Philips see this continent as a new growth market".




Ultra sound & Fetal Medicine Md Rose Lesobre


The Philips team will engage with customers , governments, NGOs and media to discuss experience s and insights for addressing key challenges facing Africa today : Mother and Child Care , Women's healthcare, energy effiecient lighting solutions and healthy living.


Dialogue anda Training to support Mother and Child Care
Central to the Cape Town to Cairo 2011 road show is the theme Mother and Child Care.Mothers , newborn babies and children represent the well -being of a society and its potential for the future. Their healthcare needs cannot be left unmet without harming the society as whole. "Even in the 21at century , we still allow eight million children and close to half a million mothers around the world to die each from preventable complications related to pregnancy and child birth" said Roelf Assies, District ang General Manager , Philips Healthcare Africa.


Right Clinical Application Specialist Kersten Koch ,Area Salea Manager Philips Poovasek Chetty.

For further information , pleasecontact

Radhika Choksey

Corporate Communications

Philips International B.V

Tel:+31625259000

E-mail:radhika.choksey@philips.com


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